Eldercare
CareCredit for Elder Care
Supporting employees managing adult care responsibilities.
A growing proportion of the workforce now cares for ageing parents or dependants. This “sandwich generation” is balancing work with increasingly complex care demands.
When arrangements shift, even briefly, the impact is immediate.
Nannovo Elder Care is delivered through CareCredit:
a capped reimbursement that helps offset the cost of adult or elder care support.
No provider networks
No coordination
No complexity
Just targeted financial relief
How CareCredit Works
The employee arranges their existing care
(home carer, respite support, temporary cover)
They submit proof of payment via the Nannovo app
The employer reimburses up to £100 per claim
The Workforce Reality
This is no longer a niche issue.
It’s a structural workforce pressure.
When care breaks down, employees often:
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Take unplanned leave
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Use sick days
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Reduce availability
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Turn down progression
CareCredit provides support exactly where the pressure sits.
From the Modern Families Index 2026:
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Nearly 1 in 4 working parents also care for adult dependants
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Employees with dual care responsibilities are far more likely to reconsider their roles
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Elder care now influences career decisions as much as childcare
Financial Relief Without Complexity
Elder care is personal, and often already in place.
CareCredit respects that.;
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Supports existing trusted arrangements
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Contributes financially without interference
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Keeps employer exposure capped
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Ensures compliance through structured claims
Simple. Sustainable. Effective.
Employers are increasingly investing in broader care support beyond childcare.
Designed for Retention
Organisations that address adult care pressures:
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Reduce burnout
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Protect senior experience
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Support gender progression
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Improve retention
CareCredit signals practical, real-world support.
CareCredit provides a structured, budget-controlled response.
Not a full solution, but a stabiliser that protects productivity while respecting the reality of adult care.
A Smarter Support Model
Elder care breakdowns are unpredictable.
Ignoring them increases:
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Absence
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Stress
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Presenteeism
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Attrition risk