Nannovo Elder Care is delivered through Care Credit: a capped reimbursement that helps offset the cost of adult or elder care support.
THE CHALLENGE
A growing proportion of the workforce now cares for ageing parents or dependants. This “sandwich generation” is balancing work with increasingly complex care demands.
THE SOLUTION
When arrangements shift, even briefly, the impact is immediate.
Three steps. Seamless.
1
The employee arranges their existing care
Home carer, respite support, temporary cover.
2
Submit proof of payment and complete claim form via the Nannovo app
Fast, efficient and simple to use.
Nannovo reimburses the employee up to £100 per claim
Funds are returned quickly and directly to the employee.
3
HOW IT WORKS
Care Credit provides support exactly where the pressure sits
From the Modern Families Index 2026:
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Nearly 1 in 4 working parents also care for adult dependants
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Employees with dual care responsibilities are far more likely to reconsider their roles
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Elder care now influences career decisions as much as childcare
Have reduced availability
The Workforce Reality
This is no longer a niche issue. It’s a structural workforce pressure.
When care breaks down, employees often:
Use sick days
THE PROBLEM
Take unplanned leave
Turn down progression
Financial Relief Without
Complexity
Elder care is personal, and often already in place.
Care Credit respects that.
Simple
Sustainable
Effective
Designed for Retention
Improve retention
Reduce burnout
Protect senior experience
Support gender progression
THE IMPACT
Organisations that address adult care pressures:
Care Credit signals practical, real-world support.
A SMARTER SUPPORT MODEL
Elder care breakdowns are unpredictable. Ignoring them increases:
Absence
Stress
Presenteeism
Attrition Risk